New Product Development

Fall 2024 > Management & Business > ENTR.6450 > 082

Course No: ENTR.6450-082; SIS Class Nbr: 6472; SIS Term: 3410
Course Status: Open

Course Description

This course will enable students to understand the complexities involved in new innovation and technology-based product development. Through examples and exercises, students will be exposed to such topics as creative problem solving, customers/suppliers/partners involvements and inputs processes, integration among all functions, building and managing cross functional teams, rapid prototyping and development, creating a learning organization and measurements.

Prerequisites, Notes & Instructor

  • Prerequisites: Pre-req: MKTG.5010 Marketing Fundamentals, or permission of graduate program coordinator.
  • Credits: 3; Contact Hours: 3
  • Instructor: Timothy Looney
  • UMass Lowell Bookstore

When Offered & Tuition

  • Online Course
  • 2024 Fall: Oct 28 to Dec 20
  • Course Level: Graduate
  • Tuition: $1965
  • Note: There is a $30 per semester registration fee for credit courses.

Related Programs: Graduate Certificate in Innovation & Entrepreneurship, Online MBA

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